HARLEY-DAVIDSON ANNOUNCES ON-SALE DATE FOR MILWAUKEE 110TH ANNIVERSARY CELEBRATION EVENT TICKETS Milwaukee Event to Culminate Year-Long, Global Celebration MILWAUKEE (Nov. 27, 2012) For the past three months, Harley-Davidson has been on the road sharing epic experiences with fans from all corners of the globe — from the Tibetan Plateau in China to Sturgis to Faaker See, Austria to celebrate Harley-Davidson’s 110th Anniversary: 110 Years of Freedom. These events are just the beginning of a year-long, global celebration that will take place across 11 countries on six continents and culminate over Labor Day weekend in 2013, in Milwaukee, Wis. home of Harley-Davidson. Tickets for Harley-Davidson’s 110th Anniversary Celebration in Milwaukee next year will go on sale to the general public on Dec. 17, 2012, at www.H-D.com/110tickets. Members of the Harley Owners Group (H.O.G.), the Motor Company’s official riding club, will have an opportunity to purchase tickets beginning Dec. 10, 2012. The Harley-Davidson 110th Anniversary Celebration event in Milwaukee is Thursday, Aug. 29, through Sunday, Sept. 1, 2013. Events will include fan-organized rides to Milwaukee, a massive parade, three headlining concerts, parties at Milwaukee’s Henry Maier Festival Park (Summerfest Grounds) and activities at the Harley-Davidson Museum. Talent, as well as ticket details for the three headlining concerts that will be hosted at Marcus Amphitheater on the Summerfest Grounds, will be announced in early 2013. For H.O.G. members, the event tickets include access to the global H.O.G. 30th Anniversary Celebration on Aug. 29 at the Summerfest Grounds, as well as access to members-only areas throughout the weekend’s events. Additional free public activities include parties at participating Harley-Davidson dealerships and street parties around the city. Two ticket options for the Milwaukee 110th Anniversary Celebration are available: “¢Celebration Ticket Print at Home ($95.00 USD; convenience fees not included) Available for purchases made within the continental U.S.; includes access to the Summerfest Grounds on Thursday, Friday and Saturday, an opportunity to purchase tickets for the headlining concerts at Marcus Amphitheater before they go on sale to the general public in spring 2013, a link to download the official event app on a mobile device or smartphone, map of historic Harley-Davidson sites in Milwaukee, and automatic entry to win a parade pass. “¢Commemorative Celebration Ticket Package ($102.50 USD; convenience fees not included) Includes the above admission package plus a photo frame holder, commemorative laminated ticket and lanyard, Milwaukee 110th Anniversary pocket guide, limited edition poker chip, guitar pick keepsake and drink koozie with corresponding drink discounts. Join the Celebration Online Harley-Davidson fans are invited to join the celebration online where they can share videos, images and experiences on Facebook, Twitter with the hashtag #HD110, and at www.h-d.com/110. To date, the Motor Company has shared four epic 110th Anniversary experiences via the site, as well as Harley-Davidson social pages, driving thousands of engagements from fans around the world. The Web site, which will be updated in the coming months with new features and content, also includes details about all of the Motor Company’s 110th Anniversary events. About Harley-Davidson Motor Company Harley-Davidson Motor Company produces heavyweight custom, cruiser and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear and apparel, and general merchandise. For more information, visit Harley-Davidson’s website at www.harley-davidson.com.