Another Shot In The Motorcycle Show War, In Which We Learn That The International Motorcycle Show Schedule Will Expand

Another Shot In The Motorcycle Show War, In Which We Learn That The International Motorcycle Show Schedule Will Expand

© 2012, Roadracing World Publishing, Inc.

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Advanstar Communications, Inc. Appoints Justyn Amstutz as Senior Consultant to Powersports Division Dealer Expo; International Motorcycle Shows to Expand SANTA MONICA, Calif. April 24, 2012 Advanstar Communications, Inc. today announced that Justyn Amstutz has joined its Powersports Division as senior consultant to its motorcycle portfolio. Mr. Amstutz will report to Advanstar Executive Vice President, Danny Phillips. “Justyn’s experience in growing businesses in the Powersports industry will be a major asset to Advanstar,” said Executive Vice President, Danny Phillips. “He knows how to respond to customer needs and firmly believes in our product platforms and the opportunities they provide to riders, dealers, manufacturers and distributors in order to achieve growth in the industry. Justyn’s business development, sales and marketing expertise will play an important role in the expansion of the International Motorcycle Shows and Dealer Expo. As we continue to grow, we want to add executives who are experienced in event development, customer service and who bring creative vision. Justyn is a proven winner.” Effective immediately, Amstutz will consult on product strategy and customer development for the Progressive International Motorcycle Shows and Dealer Expo. He brings significant industry experience from his position as Partner and Executive VP of National Powersports Auctions where he played a key role in turning the organization into a motorcycle powerhouse. Prior to NPA, Amstutz held several positions with Cycle Express, LLC including Vice President of Sales and Marketing. “I believe Advantar’s strategy of expanding the Progressive International Motorcycle Shows into new markets as well as the addition of new, high profile event components to the Tour is just the beginning,” said Amstutz. “Advanstar’s databases, product platforms and visitor assets are unmatched in Powersports, and we have exciting plans for the continued expansion of OEM participation with Advanstar’s consumer platforms and a large-scale growth plan for Dealer Expo. I’m excited to be a part of the most innovative media team in the powersports industry.” About Progressive International Motorcycle Shows® From New York to California, the 12-city nationwide tour of the Progressive International Motorcycle Shows® offers more than 500,000 consumers and 900 exhibitors from all powersports lifestyle interests an all access pass to the world of motorcycling. With hundreds of the latest street bikes, dirt bikes, cruisers, scooters and ATVs for both new and experienced riders, the world’s largest traveling powersports event gives enthusiasts of all ages the opportunity to check out the latest gear and aftermarket accessories. The show also offers hours of entertainment including a thrilling trials stunt show from The Smage Bros, made famous by their Top 10 finish in a nationally televised talent competition; a custom bike competition offering over $90,000 in prize money and featuring $20 million worth of motorcycle machinery; an all-new exclusive Kawasaki Design-A-Bike digital light painting experience; information tailored for women riders; learning experiences; and more. Show attendees are nine times more likely than the average motorcyclist to purchase a new powersports vehicle and related parts, products, and accessories, offering exhibitors exclusive access to the largest audience of potential buyers. For more information, visit: www.motorcycleshows.com. About Dealer Expo The 2012 Dealernews International Powersports Dealer Expo is the largest powersports business event in the world, bringing together dealers, distributors, aftermarket parts and accessory companies and original equipment manufacturers in one place at one time each year for a “buying, learning and networking” experience. The event provides a valuable and efficient show experience for its customers, including nine segmented marketplaces on the show floor, in one trade show hall, and learning, networking and entertainment opportunities centered on distinct product and lifestyle categories. About Advanstar Communications Advanstar Communications Inc. (www.advanstar.com) is a leading worldwide media company providing integrated marketing solutions for the Fashion, Life Sciences and Powersports Industries. Advanstar serves business professionals and consumers in these industries with its portfolio of 147 events, 68 publications and directories, 267 electronic products and Web sites, as well as educational and direct marketing products and services. Market leading brands and a commitment to delivering innovative, quality products and services enables Advanstar to “Connect Our Customers with Theirs.”

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