DEELEY HARLEY-DAVIDSON® CANADA CONTINUES TO SUPPORT THE SPORT OF MOTORCYCLE RACING IN CANADA Ruthless Racing Inc. is setting the foundation for racing seasons to come CONCORD, Ontario Motorcycle racing has always been part of the pedigree of Deeley Harley-Davidson® Canada. This year more than ever, while other manufacturers see themselves having to turn their backs on racing due to the recent recession, Deeley Harley-Davidson® Canada is committed to looking ahead and continues to be a key player in its contribution in keeping this fascinating sport in the country. Ruthless Racing Inc. sponsored by Deeley Harley-Davidson® Canada, will present a mix of Buell7 motorcycles on Canadian tracks in the 2010 season and is excited about the debut of the highly acclaimed Harley-Davidson® XR1200R motorcycle within the Canadian Sports Twins class. The talent pool on the Ruthless Racing Inc. team will consist of team owner and no. 29 racer, Darren James, who most recently established himself as the West Coast Champion for 2009 in both the 600 and Thunder classes, the Floridian no. 123 racer, Dave Estok, racer and no. 77, Olivier “Ov” Spilborghs, to round off the team on his 2OO7 Air Cooled XB12R in the CST class. The trio will be gracefully orchestrated through Caroline James as the Team Manager. Sponsors including: Ruthless Racing Inc; Dragon Eyewear; Ogio; Flexi-Glass; RMR Suspensions; Twist Conditioning; Moto-International will be supporting the Ruthless Racing Inc. team in their endeavours to dominate the podium in 2010. Ruthless Racing Inc. will participate in all of the races outlined below. The team will be running 2009 Buell 1125R bikes in the Pro Superbike and Yoshimura Pro Sport Bike categories, as well as running a 2OO7 Air Cooled XB12R and making a debut with the Harley-Davidson® XR1200R bike in the Canadian Sports Twins Pro/Am Classes. For those of you who will not be lucky enough to attend any of the races in person, the series will once again be televised on TSN. 2010 Parts Canada Superbike Championship Schedule Round One, May 28-30, Circuit ICAR, Mirabel, Quebec Round Two, June 24-27, Race City Motorsport Park, Calgary, Alberta Round Three, June 24-27, Race City Motorsport Park, Calgary, Alberta Round Four, July 8-11, Mosport International Raceway, Bowmanville, Ontario Round Five, July 8-11, Mosport International Raceway, Bowmanville, Ontario Round Six, August 5-8, Atlantic Motorsport Park, Shubenacadie, Nova Scotia Round Seven, August 5-8, Atlantic Motorsport Park, Shubenacadie, Nova Scotia For more information on the team, please refer to www.ruthlessracinginc.com . About Deeley Harley-Davidson® Canada Deeley Harley-Davidson® Canada is the exclusive distributor of Harley-Davidson® and Buell motorcycles, Genuine Motor Parts and Accessories and MotorClothes® apparel, which are provided through a network of authorized Harley-Davidson® Retailers and Buell Service Providers. Office and distribution facilities are located in Richmond, British Columbia, and Concord, Ontario. More, from another press release issued by Deeley Harley-Davidson: CANADIAN RACER DARREN JAMES EXPORTS TALENT ABROAD James to Compete in the Harley-Davidson® XR1200 Trophy Race Series in the UK CONCORD, Ontario Deeley Harley-Davidson® Canada proudly announces that Darren James, former Canadian Thunder Champion and Team Manager/Rider of Ruthless Racing Inc., will be teaming up with former MotoGP star, Jeremy McWilliams, to participate in the inaugural Harley-Davidson® XR1200 Trophy race series at the 2010 British Superbike Championship. Similar to McWilliams, the Dragon Eyewear-, Ogio bags-, Twist Sport Conditioning-, Arai Helmets- and Ruthless Racing Inc.-sponsored Darren James will be well equipped on a Harley-Davidson® XR1200 race bike provided by Warr’s Harley-Davidson, situated on London’s Kings Road. Well aligned with the Warr’s Harley-Davidson legacy in supporting motorcycle racing, this new two-bike team, featuring Jeremy McWilliams and Darren James, will definitely add to the success story of the Harley-Davidson® XR1200 within the 2010 British Superbike Championship arena. Warr’s is Europe’s oldest and most successful Harley-Davidson dealership group, established in 1924 on London’s famous Kings Road. Warr’s have a well recorded history of on track success over the past four decades in road racing including the Transatlantic campaign from Cal Rayborn, Jeremy McWilliams’ Daytona 200 success and the first ever overseas road race win by a Buell as well as H-D 883 Series Champion in 1991 and 1992. Warr’s team is clearly the series favourite. Team owner and former road racer John Warr comments ‘We are delighted to have Darren on board in the Warr’s team and we are prepared and looking forward to the best of seasons’. Having initiated his motorcycling career at the tender age of three, and being backed up by a strong racing heritage, Darren James has competed in numerous events on a variety of motorcycles, including Buell motorcycles, Suzukis and Yamahas, with the support of Deeley Harley-Davidson® Canada. James’ prowess has distinguished him as a four-time Canadian Thunder Champion and has resulted in a second-overall placement in the 2004 Am 600 National Series. Most recently, James was awarded with the West Coast Championship for 2009 in both the 600 and Thunder classes. As a strong contender in the Harley-Davidson® XR1200 Trophy race series at the 2010 British Superbike Championship, Darren James is also looking forward to further expanding his racing experience aboard the Harley-Davidson® XR1200 and to eventually bringing this experience back to Canada. The XR1200 Trophy race series, which is officially supported by Harley-Davidson UK and Ireland, is designed to attract a varied mix of Clubman, Superbike and Superstock contenders, as well as younger stars looking to develop their racing skills. The series kicks off at Oulton Park in Cheshire on May 1 and runs through May 3. Subsequent events will be staged at Brands Hatch, Cadwell Park, Knockhill and Mallory Park, and all races will be shown on British Eurosport. For more information on Darren James, please refer to www.ruthlessracinginc.com . Further details on the Harley-Davidson® XR1200 Trophy race series can be found on www.britishsuperbike.com . About Deeley Harley-Davidson® Canada Deeley Harley-Davidson® Canada is the exclusive distributor of Harley-Davidson® and Buell motorcycles, Genuine Motor Parts and Accessories and MotorClothes® apparel, which are provided through a network of authorized Harley-Davidson® Retailers and Buell Service Providers. Office and distribution facilities are located in Richmond, British Columbia, and Concord, Ontario.