DUCATI NORTH AMERICA ANNOUNCES “30th ANNIVERSARY” DAYTONA EVENT SCHEDULE Cupertino, California – Ducati North America announces an exciting series of events surrounding the 2007 edition of Daytona Bike Week. This year Ducati is making the Daytona experience better than ever, with a four day celebration of the company’s culture and roadracing heritage. From Wednesday, March 7 through Saturday, March 10, Ducati will transform the area located directly beneath Daytona International Speedway’s Nextel Tower Grandstand into “Ducati Village” – featuring Desmo-only parking, hospitality, live TV feeds, the 2007 Ducati model range and a place to meet fellow Ducatisti. On Friday, March 9, the Village will host non-stop entertainment as Ducati.net presents the annual DucatiDayDaytona party (DDD). DDD 2007 will feature favorites such as the Concorso DucatiDayDaytona; the longest running Ducati-only motorcycle concours in North America, a contest for the best sounding Ducati and two rounds of the exciting Fashion Show. This year’s event also marks the 30th Anniversary of Cook Neilson and Phil Schilling’s historic 1977 Daytona Superbike win on a Ducati. To commemorate this occasion, Cook Neilson and Phil Schilling will once again return to the Speedway. On Friday they will attend DDD to meet fans and celebrate their legendary success at Daytona. Another special guest of the festivities is Gianandrea Fabbro, the Senior Designer of the new 1098 Superbike. Gianandrea is making a special trip from Italy to attend DDD on Friday afternoon where fans can learn first hand about the development of the 1098 during a special presentation. Gianandrea will be available at the event for the duration of the day to answer questions, sign autographs and enjoy all that bike week has to offer. Full details of the week’s events, including a complete schedule, can be found at www.ducatidaydaytona.com and www.ducatiusa.com. Founded in 1926 Ducati builds racing-inspired motorcycles characterized by unique engine features, innovative design, advanced engineering and overall technical excellence. The Company produces motorcycles in six market segments which vary in their technical and design features and intended customers: Superbike, Supersport, Monster, Sport Touring, Multistrada and the new SportClassic. The Company’s motorcycles are sold in more than 60 countries worldwide, with a primary focus in the Western European, Japan and North American markets. Ducati has won thirteen of the last fifteen World Superbike Championship titles and more individual victories than the competition put together. For more information about the Company, please visit our web site at www.ducatiusa.com.