Bob Richards Named to Staff at Infineon Raceway SONOMA, Calif. (IMMEDIATE RELEASE) – Bob Richards has been added to the sales and marketing department at Infineon Raceway, raceway officials announced. Richards has been named Manager of Vendor Displays and Corporate Sales. Richards will oversee the vendor display program at Infineon Raceway’s major events, including the Dodge/Save Mart 350 NASCAR NEXTEL Cup in June, and provide support in corporate sales. “We are thrilled to have Bob join our team,” said Frank Gullum, vice president of sales at Infineon Raceway. “His experience in promoting and selling motor-sports events and his history of providing superior customer service make Bob a terrific addition to Infineon Raceway.” Prior to coming to Infineon Raceway, Richards worked as a consultant for High Speed Sports and Entertainment in Sacramento, where he handled business development and sales and marketing. In 2004, Richards promoted an indoor/outdoor multi-discipline motorcycle event at Arco Arena in Sacramento that attracted more than 10,000 fans. Richards, 45, resides in El Dorado Hills (El Dorado County) with his wife and son.