From a Ducati North America press release:

KEYS OF THE CITY OF LAS VEGAS FOR DUCATI PRESIDENT AND CEO

The second day of Ducati Revs America was officially opened today (Saturday) at Las Vegas Motor Speedway with a pleasant and unexpected surprise announcement from the City Council of Las Vegas.

In front of thousands of ‘Ducatisti’, who are visiting the three-day rally organized by the Italian manufacturer of high-performance motorcycles, Councilman Michael McDonald welcomed Federico Minoli, President of Ducati Motor Holding, and Carlo DiBiagio, CEO of Ducati Motor Holding on centre stage.

In thanking the President and the CEO for bringing Ducati to the ‘entertainment capital of the world’, Mr. McDonald proclaimed today, 27th
October, as ‘Official Ducati Day’ in Las Vegas and gave the keys of the city to both company directors, conferring them with the title of honorary citizens.

Ducati Revs America runs from Friday 26th through Sunday 28th October.