Andreas Bronnen, the new man in charge of Metzeler/Pirelli’s North American operations, plans to compete on a Shogun Motor Sports Suzuki GSX-R600 in the Formula USA Sport Bike class at Daytona.

Bronnen, 43, an accomplished racer, rode a GSX-R750 in the German endurance series last season.

Bronnen arrived in the U.S. January 1 and took over the top spot at Metzeler Motorcycle Tire North America Corp. headquarters in Pennsylvania on January 16. His mandate is to increase market share for the Metzeler and Pirelli tire brands.

Pirelli owns Metzeler, and the company markets both as premium brands worldwide.

Bronnen, who is currently traveling in Europe, is scheduled to arrive in Daytona tomorrow, February 28.