Alice King, a former racer, is the new Press Relations Manager for Ducati North America. King, 36, owns three racebikes and last raced two years ago with LRRS, primarily riding FZR400 Yamahas with a Junior classification. (LRRS is unique among U.S. sanctioning bodies in that it currently has an intermediate rider ranking between Amateur–or Novice–and Expert.) King takes over press duties formerly handled by Gary Schmidt, who had been doing double-duty by handling press relations and advertising for the New Jersey-based company. Schmidt is now concentrating on advertising for Ducati North America.