d’Antin Ducati Team Owner Lectures University Students

d’Antin Ducati Team Owner Lectures University Students

© 2004, Roadracing World Publishing, Inc.

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From a press release issued by d’Antin Ducati:

Luis d´Antin gave a speech at the ‘Pontificia’ University of Communication in Salamanca regarding the management of sport.

Together with Team D’Antin’s Moto GP owner, José Luis Astiazarán, (Football Club Real Sociedad’s President) and Javier Calatayud, (Balonmano??? Club of Ciudad Real’s Vice-President) were present, whilst TVE’s Sergio Fuentes moderated the meeting. D’Antin spoke about the commercial and sport’s objectives in motorcycling and the need of finding and forming new riders. He also talked about the importance of the human side of motorcycling, despite the major role played by the machines implied and of the increasing value of money invested of which 70% comes from direct sponsorship.

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