Ducati North America Lays Off Press Relations Manager

Ducati North America Lays Off Press Relations Manager

© 2001, Roadracing World Publishing, Inc.

Categories:

Ducati North America Press Relations Manager Alice King was laid off Friday, March 16 after just three months in the job. “As of Friday night she’s no longer with the company,” said Ducati North America Advertising and Communications Manager Gary Schmidt on Monday, March 19. “It’s part of some internal restructuring and internal reorganization.”

Asked if that meant that King had been laid off, Schmidt said, “I don’t know how else to put it, for all intents and purposes. It had nothing to do with her performance, it has more to do with corporate reorganization.”

Asked if that meant that Ducati North America is undergoing financial difficulties or is worried about a recession, Schmidt said “It doesn’t really have anything to do with a recession or being worried about a recession or being proactive about a recession. And this has nothing to do with Alice’s performance because the fact is that she was a stellar performer, but has more to do with some decisions the company had to make and some unfortunate timing. I wish Alice could have come to us at a time when we didn’t have to make those decisions. It was just the type of corporate reorganization that companies undergo from time to time.”

Schmidt is again handling press relations for the company, a duty he held prior to former racer King being hired. Schmidt also handles advertising and product placement for Ducati.

Latest Posts

Aprilia Racing Returns To Europe: Fifth Round Of The Season In Jerez

Marco Bezzecchi and Lorenzo Savadori, subbing for Jorge Martín,...

24 Heures Motos: Kawasaki Webike Trickstar Make Podium At Le Mans

Over the Easter weekend, the  Bugatti circuit hosted the...

Intro: Indian Challenger Elite & Pursuit Elite

INDIAN MOTORCYCLE UNVEILS NEW INDIAN CHALLENGER ELITE AND INDIAN...

MotoAmerica Mini Cup Qualifier Runs Saturday at Cresson, Texas

The Texas Mini Cup's first round will be held...

AHRMA: Vanson Series Sponsorship Announced

AHRMA and Vanson Leathers Announce Official Partnership to Support...