Ducati North America Reports Record Sales In June

Ducati North America Reports Record Sales In June

© 2008, Roadracing World Publishing, Inc.

Cupertino CA (2 July, 2008) – Ducati North America is delighted to announce a record retail month in June; surpassing the previous all time high set in May of 2007. The record setting month, 22% higher than June of 2007, keeps the company’s sales ahead for the year despite a weak marketplace. “I am pleased to report that sales were strong across the model range and have been exceptional for the newly introduced Monster 696,” commented Jason Chinnock, National Sales Manager for Ducati North America. “The 696 demand outpaced our supply for the month otherwise the new record of 1410 units would have been higher! We will be working hard to meet that demand in the coming months and with the motorcycle market reporting slower sales, we are excited to be bucking the trend.” Ducati North America has been enjoying outstanding growth in the United States over the last five years and has nearly tripled sales since 2003. A string of commercially successful bikes, from the Hypermotard to the new 1098 and 848 superbikes, and now the new Monster have taken the brand to sales of over 10,000 in the last 12 months. “The transformation of our product lineup and the exceptional dedication of our dealer network to improve has delivered these outstanding results,” commented Michael Lock, CEO of Ducati North America. “At a time when fuel costs are dominating the public’s attention, Ducati offers a perfect storm of style, performance and bikes like the Monster 696 that can return over 50 mpg!”

Latest Posts

24 Heures Motos: YART Yamaha Wins EWC Opener At Le Mans

Dramatic victory goes to 2023 EWC title winner...

24 Heures Motos: After 16 Hours Kawasaki Webike Trickstar Holding Firm

France-based team makes it through the night on...

24 Heures Motos: After 8 Hours Kawasaki Webike Trickstar Leads At Le Mans

The race to win the 2025 FIM Endurance World...

British Superbike: Irwin Fastest Again At Donington Test

Glenn Irwin shattered the existing lap record on the...

Supercross: Results From East Rutherford, New Jersey

East Rutherford, N.J., (April 19, 2025) - Red Bull...