Ducati presents the program of the World Ducati Week 2018 with the unveiling of the Monster 1200 25° Anniversario
- ·Ducati announces details for the bi-annual gathering that will welcome thousands of fans in Misano and the region from July 20-22
- ·Dovizioso unveils the Monster 1200 25° Anniversario limited edition that pays tribute to the iconic naked bike
- ·Exclusive “closed room” with a preview of Model Year 2019 for the public of the WDW2018
- ·At World Ducati Week a jam-packed schedule of events, parties, motorcycle parades, shows, concerts, races on track and much more
Borgo Panigale, Bologna, June 27 2018 – Less than a month to go until the 10th edition of the World Ducati Week that will exhilarate the Romagna Riviera and the Misano World Circuit “Marco Simoncelli”. From July 20-22, thousands of Ducatisti from all corners of the world will celebrate their passion for the legendary “Reds of Borgo Panigale.” Ducati announces day-and-night activities and events happening at the Circuit and along the Adriatic Riviera with a full schedule of events, parties, motorcycle parades, shows, concerts and races on track with professional riders of modern and historic Ducatis.
During the Press Conference at the Company’s headquarters, Andrea Dovizioso also surprised everyone by unveiling the Monster 1200 25° Anniversario, a limited edition dedicated to the iconic naked bike from Borgo Panigale.
The races
On Friday, July 20, a Flat Track Race will open the competitions with a direct elimination race for eight riders: Andrea Dovizioso, winner of the 2016 edition, Troy Bayliss, Danilo Petrucci, Jack Miller, Michele Pirro and others will battle it out on the seat of a Scrambler Flat Track Pro, specially set up in race configuration.
Lined up for Saturday, July 21, “The Race of Champions” is the real novelty of this 10th edition:, a track race that only Ducati could give its fans. Twelve Ducati riders of all times will duel each other on the track of the Misano World Circuit riding the Panigale V4 S, specially prepared in a “limited edition” with a racing configuration. With free practices, qualifying practices and starting grid, it promises to be a unique experience and a chance to see some stiff competition with even a spectacular fly-by of The Frecce Tricolori Aerobatic Team. At the starting grid, the riders – like Dovizioso, Lorenzo, Davies, Melandri, Petrucci and Miller, also Bayliss and others still- will be ready to tough it out on the track in a battle for the highest step on the podium. Official timekeeper will be Locman, licensee of a line of watches dedicated to Ducati.
A motorcycle to celebrate the 25th anniversary of the Monster
Produced in a limited edition of only 500, the Monster 1200 25° Anniversario features a three-colour Italian flag livery on the nose fairing, tank and passenger seat cover, inspired by the 2008 Monster S4RS Testastretta Tricolore from 2008. The special colour scheme partners perfectly with the seat and its embroidered 25th anniversary logo. The motorcycle, unveiled by the standard bearer of the Ducati Team, Andrea Dovizioso, will have an important space in the paddock of the WDW2018.
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A world preview
The public of the WDW2018 will have the chance to enter an exclusive “closed room” where they can admire a new Ducati motorcycle representing a preview of the Model Year 2019 which will be unveiled to the public during EICMA2018.
Passion for millennials
The 2018 edition of the WDW will include special “Rookie” ticket prices, for young people aged 18-25, who can purchase a 1-Day Pass at a special price. WDW2018 will also see a number of new initiatives dedicated to millennials, such as test rides with entry-level motorcycles and opportunities to tell and share emotions and experiences.
Links to the local area
Once again, the World Ducati Week can count on the active collaboration of the Municipalities and Administration of all the cities on the Riviera involved. In Misano Adriatico beach lovers will have their own area: the WDW Ducati Beach. Not only, in Piazza Venezia and the pedestrian area along the seafront a “Kids Village” will be set up with attractions for children. The Republic of San Marino will host the official dinner of the Presidents of the 266 DOCs (Desmo Owners Clubs) from around the world. Thursday, July 19 the Municipality of Cattolica, in cooperation with the operators of the port area, will organize a welcome party for all Ducatisti at the Sunset Beach Arena starting at 6 pm. Rimini will host a long parade of motorcycles that will start from the Misano Circuit and arrive on Friday evening, July 20, at the seafront to then continue to the pier. Livening up the evening will be a Scrambler party on the beach with classic rustida, a mix of grilled seafood. Piazzale Roma in Riccione will be the stage for Saturday evening, July 21, for the presentation of the Ducati Corsa team participating in this year’s MotoGP and World Superbike circuits. To follow, music and DJ Set with Linus and Radio Deejay and a surprise final concert. The WDW2018 will also play a part in many activities of APT Emilia-Romagna Region and Ducati for the promotion of the Motor Valley brand. As with every World Ducati Week, Ducatisti will have access to the beautiful Misano World Circuit “Marco Simoncelli” which has hosted all editions of the event right from the start.
Official Partners
Many partners have decided to actively participate in the event. Among them Termignoni, an example of Italian excellence and an institution for those who want maximum performance and an unmistakable sound, and Bosch, who is partnering with Ducati to develop ever more advanced safety systems.
As are Pirelli and Shell Advance, who are long-time partners of the Company. Other Official Partners will include Aruba, Caligoo, Epico, Gruppo Hera, Summertrade, Unipol-Sai in addition to suppliers, technical partners and Ducati licensees who will offer their services, products and technical knowledge to make this edition of the event more memorable than ever.
Sustainability and the environment
Ducati places great importance on sustainable management and for this large gathering it has received ISO 20121 certification for sustainable events management for the second edition in a row. This certification, which is part of the sustainable development policy of the Company, who is already certified to ISO 14001, guarantees that the organization of WDW2018 is conducted with environmental, social and economic aspects taken into consideration.
Motorcycles and people
At WDW2018, wide space will be given to the Ducati motorcycles in areas dedicated to each model. Ducati employees and technicians will be available to provide visitors with key information on every model.
The Multistrada range signifies entry into the universe of travel, whether it be on long journeys or the exploration of different terrain. The reporters of the tv show Dreams Road will recount their travels around the world riding Ducatis.
A full immersion of sound is waiting to be experienced at the area dedicated to the Ducati Superbikes: Panigale V4 S and 959 Panigale Corse. A unique chance to let mind and body be penetrated by the unmistakable symphony of the most awesome bikes ever.
Inside the Misano Circuit, the “Monster Village,” will showcase the history of the naked bikes told through the key models that have helped make Monster a global icon.
Live music, live radio, hot air balloon rides featuring an aerial view of the paddock and other fun activities will all allow guests to discover Ducati’s Scrambler scene at the Scrambler Village of the WDW2018.
Riding Experience
The WDW2018 offers plenty of opportunities for visitors to challenge themselves on a Ducati motorcycle. The Ducati Riding Academy and the Scrambler Days of Joy will be there with “nuggets” of the Enduro, Safety and Flat Track School courses. Over the three days participants will be able to take test rides of the Ducati and Scrambler range.
DOC (Desmo Owners Club)
As with every edition, the 266 clubs (Desmo Owners Clubs) provide an international dimension and infuse a strong sense of belonging to the community. Boasting more than 35,913 members in 59 countries around the world, the DOCs are a key component of the Ducati universe.
How to participate in the WDW2018
For anyone who wants to join in on the three days of guaranteed fun, there’s still time to buy an entry ticket to the World Ducati Week. Tickets are available on the Ducati official website and through the Ducati dealer network at a special reduced price, or through any of the DOCs around the world. A 3-Day Pass includes the chance to participate in exclusive activities like test rides of the Ducati range, a ride on the Misano World Circuit with rider’s personal Ducati motorcycle and DRE courses of the Ducati Riding Academy. The 2018 edition of the WDW will also include special ticket prices for different categories, like the Rookie, for young people aged 18-25, who can purchase a 1-Day Pass at a special price. To showcase Ducati’s emphasis on family, accompanied minors up to the age of 18 will be granted free entry, for a maximum of 4 minors per each family. As in previous years, participants from outside Europe will be allowed entry free of charge.
For more information on tickets, activities and the WDW2018 program, please visit wdw.ducati.com.
Regular updates before and during the event are broadcasted via the new Official WDW App of World Ducati Week 2018. Download from Apple Store and Play Store.