eCRP and E-move.me together at Fuori Salone 2011 to promote sustainable mobility In Milan a few road electric vehicles are shown at the Italian venue, and the star is eCRP, the electric racing motorbike that is the European Champion and Vice World Champion. It may be hard to believe, but the world of electric vehicles has become reality. Modena. From 12 to 17 April eCRP, the electric racing motorcycle European Champion and Vice World Champion, and E-move.me, the first Italian brand of products and services dedicated to urban electric mobility solutions, are together at the Fuori Salone to promote a new life style. The goal of this partnership is to spread the values of two and four wheeled electric vehicles. The message is consistent: “People are looking for alternative mobility but they often cite cost as a limiting factor. On the other hand, the public is demanding high quality solutions,” says Thierry Boch, inventor and CEO of E-move.me of E-holding. “The Fuori Salone arouses great curiosity in all who visit it each year, they know they will see the latest news not only in terms of design, but also new trends, so our involvement with an exceptional partner such as E-move.me confirms how sustainable mobility is evolving into a solution accessible to everyone, “said Livia Cevolini, marketing director of CRP. The little square at the intersection of Via Savona and Via Tolstoy will by the site of the “temporary” display of E-move.me. They will be displaying electric vehicles including the eCRP 1.4, the flagship of the 2011 CRP Racing team, with a shelter that includes a solar photovoltaic roof made by official sponsors IdeaFV and REC Group, designed specifically for use in the paddock. The aim of this solar photovoltaic roof is to promote sustainable mobility through the use of the use of electrical energy even in racing applications, the project is called “Solar Innovation on Track”. Idea FV has developed a photovoltaic roof for the paddock equipped with 3 high-performance modules with REC Peak Energy 245Wp. In this way, the shelter will generate savings of more than 700kg of CO2 emissions in one year which translates to 23 tons in 30 years of useful life. Moreover, at the Fuori Salone there will be 11 electric vehicles available to allow the public to experience an alternative in mobility and be able to enjoy the streets of the Fuori Salone in harmony and respect with the environment. “What we want is to be the leader in electric mobility because the vehicles we offer are really more interesting, different, convenient and yes, cooler. The level of environmental responsibility is strong, but that alone will not be enough to convince the public that electric mobility is the way to go”, says Thierry Boch. CRP Racing was pleased to include the eCRP in the project, believing firmly in a new era of motorsport, where two and four-wheeled electric vehicles can combine excitement and racing with a strong desire to promote sustainable technology: “We are proud of our achievements on the racetrack because we have shown that ‘electric’ can also be synonymous with speed, adrenaline and pure fun. Because of our experience on the track, we are now getting closer and closer to the creation of a street legal super sport 100% electric motorcycle which we will unveil at EICMA 2011, “said Livia Cevolini. The collaboration between eCRP and E-move.me reinforces the idea that the electric world is now able to create new prospects for urban mobility without sacrificing the fun and freedom.