American International Motorcycle Expo Opens with High-Energy Turning Point Kick Off IRVINE, Calif. – Marketplace Events Motorcycle Group has announced that the American International Motorcycle Expo (AIMExpo) will launch on the morning of Wednesday, October 16, with Turning Point. The fast-paced, up-tempo perspective of the motorcycle and greater powersports industry will set the tone for the most groundbreaking motorcycle event to come to the North American marketplace. “Turning Point refers to how AIMExpo has become an agent of change for the industry by bringing a long overdue energy to the marketplace,” said Kerry Graeber, Marketing Director Marketplace Events Motorcycle Group. “As powersports’ first combined trade, consumer, and media event in the United States, AIMExpo has literally changed the conversation in our industry. Mirroring the model of successful European supershows like EICMA, AIMExpo very much fills a void in the event landscape and offers an all new direction to the powersports business.” Launching at 9 a.m. EST Wednesday in the Orange County Convention Center’s Chapin Theater, Turning Point is the ‘don’t miss’ kick-off for everyone – dealers, exhibitors and media – attending AIMExpo. Hosted by veteran motorcycle television personality Greg White, the program will celebrate the history of motorcycling while also looking ahead to a brighter future, with AIMExpo serving as a driver of that success. The multimedia event will also feature an appearance from special guest and American International Motorcycle Champion Kenny Roberts, while AIMExpo’s own Larry Little will deliver a brief keynote message for the fast-paced 30 minute program that concludes with a ribbon-cutting ceremony at the expo hall’s grand entrance. “From the earliest moments, we spoke of returning energy, excitement, efficiency and effectiveness to the industry in a combined B2B and B2C setting, and now we get to deliver. Turning Point will seize the moment and open AIMExpo in a powerful way that speaks to the passion we all associate with motorcycling and powersports,” said Little, Vice President and General Manager of the Motorcycle Group. “This is a new chapter that is only possible because the marketplace embraced our vision of ‘one place, one time, right place, right time’, for which we are so very grateful.” The inaugural AIMExpo will revolutionize the Powersports industry as North America’s first combined consumer, trade and media event. It will be held on October 16-20, 2013 at the Orange County Convention Center in Orlando, Fla. For more information, visit the AIMExpoUSA.com web site, and keep up to date on the continued progress by visiting AIMExpo’s social media pages. “Like” the American International Motorcycle Expo on Facebook by visiting the AIMExpo page, and “Follow” on Twitter: @AIMExpo. More, from another press release issued by Marketplace Events: American International Motorcycle Expo Launches AIMExpo Connect Mobile App IRVINE, Calif. – Marketplace Events Motorcycle Group has announced that the American International Motorcycle Expo (AIMExpo) will feature a free mobile app, a first for powersports events in the United States. AIMExpo Connect offers a powerful search engine, planning tools and interactive mapping making it easy for show participants to research companies, discover products, navigate the show floor and stay up to date on all show related news and events. “AIMExpo Connect is an incredibly versatile and useful tool that puts AIMExpo literally in the palm of your hand,” said Kerry Graeber, Marketing Director Marketplace Events Motorcycle Group. “Users will be able to connect with fellow attendees, view the event layout and schedule, preview educational presentations, subscribe to receive push notifications, and much more.” The app’s ‘My Show’ feature will enable visitors to organize their days at the event. “You can keep track of booths you’ve visited and want to visit, keep an agenda of show features and appointments you’d like to be reminded of, and take notes associated with specific exhibitors,” added Graeber. The AIMExpo Connect app is a valuable aid for any attendee or exhibitor looking to maximize their productivity while at the show and is available as a free download for Android, iPhone, iPad and BlackBerry. In addition to downloading directly from the AIMExpoMobile.com website, users may also access AIMExpo Connect on the iTunes App Store and Google play. The inaugural AIMExpo will revolutionize the Powersports industry as North America’s first combined consumer, trade and media event. It will be held on October 16-20, 2013 at the Orange County Convention Center in Orlando, Fla. For more information, visit the AIMExpoUSA.com web site, and keep up to date on the continued progress by visiting AIMExpo’s social media pages. “Like” the American International Motorcycle Expo on Facebook by visiting the AIMExpo page, and “Follow” on Twitter: @AIMExpo. More, from a press release issued jointly by All-Terrain Vehicle Safety Institute, Motorcycle Safety Foundation and Recreational Off-Highway Vehicle Association: AIMExpo Show-Goers and Media Can Get Behind the Wheel and the Handlebars with Intros to Motorcycles, ATVs and ROVs RiderCoaches, DriverCoaches and Instructors There to Help IRVINE, Calif. – AIMExpo attendees can experience first-hand the fun and thrill of riding motorcycles, dirt bikes, ATVs and side-by-sides with introductory “experiences” with the help of certified and licensed coaches and instructors this week just outside the Orange County Convention Center in Orlando, Fla. The introductory experiences, Oct. 18-20, in conjunction with the American International Motorcycle Expo, will be hosted by the ATV Safety Institute, the Motorcycle Safety Foundation, and the Recreational Off-Highway Vehicle Association. The experiences are completely free and include protective gear. “The introductory experiences are aimed at getting media and consumers aboard on- and off-highway vehicles and making them aware of the right way to get into riding and driving these machines,” said Tim Buche, president and CEO of MSF, ASI and ROHVA. “After they enjoy a fun, hands-on experience, working with a helpful, safety-minded MSF RiderCoach, ROHVA DriverCoach or ASI Instructor, we want everyone to seek further training through one of our complete courses that are available nationwide.” The introductory experiences will be available at the South Parking Lot of the Orange County Convention Center, 9800 International Drive in Orlando, during the following times: Friday, Oct. 18, 1 p.m. – 5 p.m. Saturday, Oct. 19, 9 a.m. – 5 p.m. Sunday, Oct. 20, 10 a.m. – 4 p.m. The AIMExpo will feature 12 categories of vendors, ranging from accessories to parts, oil and chemical, maintenance, apparel, non-profit organizations and more. Many of the leading vehicle manufacturers will also have displays of motorcycles, ATVs and ROVs. The show (aimexpousa.com) is open for media and trade Oct. 16-17, then open to the public Oct. 18-20. The All-Terrain Vehicle Safety Institute® develops rider training programs and promotes the safe and responsible use of ATVs. The ASI works to reduce crashes and injuries resulting from improper ATV use. Formed in 1988, the ASI is a not-for-profit division of the Specialty Vehicle Institute of America®. For safety information or to enroll in the ATV RiderCourseSM nearest you, visit www.atvsafety.org or call (800) 887-2887. The Motorcycle Safety Foundation® promotes safety through rider training and education, operator licensing tests and public information programs. The MSF works with the federal government, state agencies, the military and others to offer training for all skill levels so riders can enjoy a lifetime of safe, responsible motorcycling. Standards established by the MSF® have been recognized worldwide since 1973. The MSF is a not-for-profit organization sponsored by BMW, BRP, Harley-Davidson, Honda, Kawasaki, KTM, Piaggio, Suzuki, Triumph, Victory and Yamaha. For safety information or to enroll in the RiderCourseSM nearest you, visit www.msf-usa.org or call (800) 446-9227. The Recreational Off-Highway Vehicle Association is a national industry organization that promotes the safe and responsible use of ROVs. ROHVA is accredited by the American National Standards Institute (ANSI) to develop equipment, configuration and performance standards. Based in Irvine, Calif., the not-for-profit association is sponsored by Arctic Cat, BRP, Honda, John Deere, Kawasaki, Polaris and Yamaha. For more information visit www.rohva.org. More, from a press release issued by Marketplace Events: National Powersports Auctions Is In The Black at American International Motorcycle Expo IRVINE, Calif. (October 14, 2013) – National Powersport Auctions (NPA), the industry leader in wholesale powersports vehicle remarketing, will debut its newest powersport auction segment NPA Black MarketTM during the trade days of the inaugural American International Motorcycle Expo (AIMExpo). NPA Black MarketTM offers dealerships, retailers and service shops the opportunity to purchase non-current name brand powersport gear, accessories and parts in bulk through NPA’s online auction platform. NPA Black MarketTM runs online 24 hours a day, 7 days a week and offers thousands of products by top powersport brands. Available at www.npauctions.com, NPA Black MarketTM has already been a proven success for brands like Troy Lee Designs and Vance & Hines. NPA Black MarketTM offers over 250 lots of gear and accessories each month with new product being uploaded daily. Accompanying the debut of NPA Black MarketTM, NPA will also host the NPA Auction lounge located in Room 305 A/B. Here dealers will be able to learn about the launch of NPA Black MarketTM along with being able to bid on NPA’s regularly scheduled live auctions in Cincinnati and Atlanta via NPA SimulcastTM. The lounge will be open to attendees during the first three days of the event, Wednesday to Friday, from 7:30 a.m. – 5 p.m. EDT. This exclusive area is a comfortable environment that ensures dealers won’t miss out on any NPA auctions while they are at the show. It is ideal for exploring what NPA has to offer and features free Wi-Fi, couches and chairs, and complimentary food and drink. “AIMExpo offers NPA a tremendous opportunity to debut a business segment like NPA Black MarketTM among dealers as well as the attending trade media,” said Ryan Keefe, NPA Media Manager. “We look forward to welcoming dealers to our booth, and then to our Auction Lounge to experience one of our powersport auctions first hand while learning how NPA can enhance the profitability of their business.” Larry Little, VP and GM of Marketplace Events Motorcycle Group added, “The education component for dealers is extremely important at AIMExpo, and we’re pleased that in addition to the learning opportunity at the lounge, dealers have a historic opportunity to engage with NPA and other industry leaders at the Industry Roundtable discussion in the Powering Profits track of the Powersports Business Institute@AIMExpo. We welcome Jim Woodruff of NPA, Sameer Gaur of GE Capital (wholesale financing), Brad Hagi of KTM, Matt Lekawa of Sheffield Financial (retail financing), and Mark Peterson of Southwest Superbikes.” NPA is the number one provider of auction and remarketing services for the powersports industry and will be one of the nearly 400 exhibitors on the AIMExpo show floor. With over 20 years of experience, NPA serves lenders and dealers across the country with a complete range of auction-related services and a dedication to providing first class service that leads to growth and revenue. The inaugural AIMExpo will revolutionize the Powersports industry as North America’s first combined consumer, trade and media event. It will be held on October 16-20, 2013 at the Orange County Convention Center in Orlando, Fla. For more information, visit the AIMExpoUSA.com web site, and keep up to date on the continued progress by visiting AIMExpo’s social media pages. “Like” the American International Motorcycle Expo on Facebook by visiting the AIMExpo page, and “Follow” on Twitter: @AIMExpo.