As the fastest growing market in the motorcycle industry, more and more women of all backgrounds and ages are getting pleasure from the pure enjoyment of riding a two wheeled vehicle. Providing a community where female riders can advance their rider skills and know-how — MOTORESS, run by former European female motorcycle racer Vicki Gray, has initiated a day where women are asked to hop on their motorbikes or scooters and ride to work, to school, to meet a friend or to wherever they desire. Just ride! “The aim of the campaign is to raise female rider awareness, promote those who already ride, while simultaneously encouraging other females to take up the activity,” says Vicki Gray, campaign organizer. “The ‘day’ places a spotlight on female riders,” she adds. NATIONAL FEMALE RIDE DAY, now slotted each year for the first Friday in May, appeals to females who ride, own or have access to a motorcycle. On Friday, May 4, 2007, women are asked to get on their bikes and “JUST RIDE”. No matter what style of motorcycle — sport, cruiser, scooter, dual purpose, street, off-road or dirt — NATIONAL FEMALE RIDE DAY aims to highlight the many numbers of females currently active in motorcycling and heighten awareness of female riders, inspiring those who have not yet taken it up. Those participating are asked to send in a photo capturing an aspect of their involvement on NATIONAL FEMALE RIDE DAY, for which they will receive a souvenir and be featured on the website. This information, along with more details, can be found on ~http://www.motoress.com/~. Vicki Gray is a motorcycle racer, instructor, and coach, who has been riding since 1983. Originally, from Ontario, she got hooked on motorcycling when taking the rider training course in Nova Scotia, motivated by the need for an outlet away from her demanding career at Revlon International. Since then, she has taught motorcycle riding to thousands of beginners, trained police in the Caribbean (Netherlands Antilles), raced throughout Europe, co-instructed with MotoGP racer Katja Poensgen, partnered events with famed TT Circuit Assen, and co-hosted a television program for the Discovery Channel. Not long after relocating to Europe, Vicki started competing in motorcycle racing and founded RaceGirl Motorsport in 1999, a training and support community headquartered in Amsterdam, The Netherlands. She also built renowned global brand RaceGirl and its popular website (www.racegirlmotorsport.com) — the first of its kind depicting female motorcycle riders in a sportive strong and feminine role. Her courses, workshops and rider training methods encourage women motorcyclists and continue to develop the female riding community. Vicki has returned to Canada taking her 24 years of first hand experience and applying it to an even broader mission with the introduction of her new brand MOTORESS, providing resource, training and support as well as sustaining a community where females can flourish in all diversities of motorcycling.