From a press release:

BMG Chosen As New Husaberg Distributor

WOODSTOCK, NB CANADA – Barrett Marketing Group (BMG), an international distributor of recreational products, officially announced a distribution alliance with Husaberg, a division of the KTM Group.

“Our success with KTM motorcycles has given us the opportunity to now put our 25 years of distribution experience, our proven brand launching expertise, and our marketing power to work for Husaberg,” says BMG’s Josh Barrett.

As of May 1, all 2003 Husaberg models will be available at select BMG dealers across North America. By the end of 2003, BMG expects to have approximately 75 dealers carrying the Husaberg line.

To ensure dealers experience quick and cost-efficient product delivery, BMG has decided that inventory management and distribution of the motorcycles will be handled by their Orlando, Florida, facility. Husaberg parts and accessories will be distributed from their Arlington, Tennessee warehouse.

“We’re very pleased to be working with Husaberg,” says Barrett. “It solidifies our relationship with KTM Group and allows us to focus on one of the most exciting motorcycle launches the industry has seen in years. We fully expect to make Husaberg the premier, exotic, off-road motorcycle in North America and we want to make a strong presence in the exciting and evolving super-moto market.”

Dealers interested in carrying Husaberg motorcycles are invited to call Josh Barrett at 506-328-1315 for more information.


· With five distribution centers and a 3500-member North American dealer network, Barrett Marketing Group is the largest independent distributor of recreational products in Canada and a major force in the international distribution industry. BMG is synonymous with such well-known brands as KTM, EZ Loader, Troy Lee Designs and Kawasaki power products. The company is based in Woodstock, New Brunswick—just minutes away from the Canada-US border.

· In just 15 years, Husaberg motorcycles have moved from an old cowshed on the Husaberg Udde peninsula in Sweden, hooked up with KTM of Austria and taken the elite motocross-racing world by storm. Since the first production unit rolled out of the barn doors in 1989, Husaberg racers have nabbed 17 World Champion titles and a myriad of top-round finishes throughout North America and Europe. Husaberg bikes can now be seen on nearly every motocross, enduro, super-moto, and cross country track around the world.