Jesse Hwilka Appointed ASRA Midwest Region Race Director, Set To Drive Innovation With New Programs For The Overall Series

The American Superbike Racing Association (ASRA) is excited to announce the appointment of Jesse Hwilka as the new Race Director for the Midwest Region, effective immediately. With a deep passion for motorcycle racing and a proven track record in the sport, Jesse steps into this role ready to elevate the ASRA Midwest Region experience for racers, teams, and fans alike.

Jesse Hwilka brings a wealth of knowledge and enthusiasm to ASRA, having been an active participant in the motorcycle racing community for years. His hands-on experience as a racer, combined with his dedication to fostering a thriving racing environment, makes him an ideal fit for this leadership position. As Midwest Region Race Director, Jesse will oversee race operations, ensure rider safety, and work closely with ASRA staff to deliver top-tier events across the region and overall, including popular venues like Blackhawk Farms Raceway, Pittsburgh International Race Complex, Ozark International Raceway and Daytona International Speedway.

In addition to his operational duties, Jesse is already hard at work developing innovative new programs to enhance the ASRA experience. These initiatives will focus on expanding opportunities for riders of all skill levels, introducing fresh racing formats, and strengthening community engagement within the series. Details of these programs will be unveiled in the coming weeks, as we work to bring Jesse’s vision to life.

“We’re thrilled to welcome Jesse Hwilka to the ASRA team as our Midwest Region Race Director and beyond,” said Alex Spellman, ASRA Partner. “His energy, creativity, and commitment to the sport are exactly what we need to take the Midwest Region to new heights. We can’t wait to see the impact of his leadership and the exciting programs he has in store.”

Jesse expressed his excitement about the role, stating, “I’m honored to join ASRA and serve the Midwest racing community, the very same community that welcomed me into this great sport from the beginning. This region has incredible talent and passion, and I’m eager to build on that foundation with new programs that make racing more accessible, competitive, and fun for everyone involved.”

The 2025 ASRA season kicked off on April 5-6 at Carolina Motorsports Park, with the first Midwest Region event at Pittsburgh International Race Complex set for May 10-11. Racers and fans can stay tuned to www.asraracing.com and ASRA’s social media channels (@ASRAracing) for updates on Jesse’s initiatives.

For more information about ASRA, race licensing, or upcoming events, please contact [email protected]

About ASRA

The American Superbike Racing Association (ASRA) is a leading motorcycle racing organization dedicated to providing premier racing opportunities for amateurs and experts alike. With a national sprint series, endurance events, and regional championships, ASRA continues to grow the sport through innovation, safety, and a commitment to the racing community.