Looks Like American Honda Made Money In 2001

Looks Like American Honda Made Money In 2001

© 2002, Roadracing World Publishing, Inc.

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From a press release:

American Honda Motor Company’s Motorcycle Division Reports Year End Sales


FOR IMMEDIATE RELEASE

Torrance CA-American Honda Motor Company’s Motorcycle Division reported today year-end retail sales of 219,584 motorcycles, an increase of 54,640 over 2000. Honda motorcycle sales grew 33.1% and Honda retains the number one market share position at 28.8%. The entire industry continued a growth streak, showing a 19.6% gain over 2000.

“‘Performance First’ means we are continuing to give our customers what they want,” said Ray Blank, motorcycle division vice president. “With the strongest and most diverse line-up in the industry we expect 2002 to be another banner year for Honda.”

American Honda’s ATV sales continued to rise in 2001 ending the year at 238,557, a 13% increase over last year. This strong performance strengthened Honda’s number one market share position to 32.7%.

Overall, including scooters, American Honda sold 470,106 units in the United States last year, a dramatic increase of 84,578 (21.9%) compared to 2000. Honda’s number one share position increased to 31%.

As the industry sales leader, American Honda is on track to continue to support Honda’s worldwide goal of 7 million motorcycle sales by March 2004.

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