Hoppe & Associates, Inc., North America’s marketing & sales agency for Avon Motorcycle Tyres, announces the recent addition of Jared Peterson to their sales staff as a new sales account representative. Although a relative newcomer to the motorcycle retail industry, Jared has come to Avon highly recommended by his peers. He has spent the last three years at Everett Powersports Inc. of Everett, Washington working in parts and accessories sales which has given him a broad range of knowledge of the motorcycling industry. An avid motorcycle enthusiast, Jared has been riding street bikes almost as long as he has been of age to drive, logging on average over 15,000 miles per year on sport bikes. He currently rides a Honda RC-51 (SP-2.) “I am honored to be working for Avon Tyres and excited to be a part of such a vital and technology driven aspect of the motorcycle industry.” Look for Jared at the Avon booth at your next rally or show. He will be glad to help you in any way possible.