SBS Brakes announces new distribution partner

Daytona, FL – SBS Friction A/S is happy to announce that Gamma Powersports of Orillia, ON is the new and currently only distributor for SBS products in the Canadian market.

Gamma Powersports is a company in continued growth, capturing market share in Canada, and shares the SBS business philosophy of close contact to the dealer base, and great customer service.

Chris Jensen, SBS Brand Manager for North America states: “We welcome Gamma Powersports to the SBS family. With their hands-on approach, they will see great success with SBS, much like our distributors in Europe, South Africa, Japan and Australia. We look forward to helping Gamma service dealers all over Canada, and attend their promotional events. There is no doubt that we will see growth from this new partnership.”

SBS will be the premier line of brake products at Gamma, allowing their sales reps to focus on teaching dealers the many features and benefits of SBS.

“Gamma is proud to add SBS brakes to its distribution portfolio,” said Judy Scott, Senior Buyer

“SBS is well established on a world market and brings a great product to the Canadian marketplace.

We look forward to working with SBS, and growing the Canadian market.”

About Gamma Powersports

For over 45 years, Gamma Powersports has been providing quality products to the Canadian Powersports industry. We employ a group of passionate powersports enthusiasts who are excited to bring the very best service to dealers across our country.

About SBS Friction A/S

SBS is a world leader within the development, production and sales of disc brake pads and friction solutions for motorcycles, scooters, motorsport and special applications. Based on our vast friction experience, we supply both the OEM and aftermarket and offer a full range of compounds for all riding styles. Made in Denmark, SBS Friction is part of the SBS Group.

SBS – Go Ahead