CBS Sports to Broadcast Rockstar Energy Drink U.S. Open AURORA, Ill. (August 1, 2007) The 2007 Rockstar Energy Drink U.S. Open, which will take place inside Las Vegas’ MGM Grand Garden Arena October 12-14, announced today that CBS Sports will once again broadcast a 90-minutes television package Sunday, October 20, from 1:30-3:00 p.m. EST. CBS Sports will capture the first ever ‘open class’ format at the Rockstar Energy Drink U.S. Open where the top Lites riders will take on the premier supercross class riders to form one open class in a best-of-the-best showdown on the confines of the MGM Grand Garden Arena, crowing one overall champion. “This year’s television package will feature a milestone in U.S. Open history,” said Todd Jendro, senior director of supercross, Live Nation Motor Sports. “Fans across the country will see for the first time ever the best riders from both classes racing for the lion’s share of purse money during the two-night extravaganza.” Also included in this year’s U.S. Open format will be the three part Trifecta bonus program that will pay additional money to the fastest qualifier for each night’s event, a bonus to each night’s holeshot winner and a bonus for any rider that can complete the Trifecta challenge by being the fastest qualifier, getting the holeshot and winning the main event. Any rider that hits the Trifecta will earn a $50,000 bonus each night in addition to the regular event purse and any rider that can “Double Down” and hit the Trifecta both nights will walk away with $250,000 for the weekend. More exciting announcements about the Rockstar Energy Drink U.S. Open will be made shortly. Stay tuned to www.ussx.com for more news and information. Tickets are now available for the 10th annual Rockstar Energy Drink U.S. Open at the MGM Grand Garden Arena in Las Vegas October 12-14, 2007 at www.ussx.com, www.ticketmaster.com, by phone at 702-474-4000 or the MGM Grand Garden Arena box office. Regarded as one of off-road motorcycling’s premier races, the Rockstar Energy Drink U.S. Open is the final ‘major’ race of the motocross season. Tickets are available for as low as $20 through Ticketmaster.com. All tickets subject to 5% Las Vegas Entertainment tax. About The Rockstar Energy Drink U.S. Open The 10th-annual Rockstar Energy Drink U.S. Open is an invite-only indoor off-road motocross race inside the MGM Grand Garden Arena October 12-14, 2007, featuring the world’s top supercross/motocross racers. Live Nation is the world’s largest live music company. Our mission is to inspire passion for live music around the world. We are the largest promoter of live concerts in the world, the second-largest entertainment venue management company and have a rapidly growing online presence. We create superior experiences for artists and fans, regularly producing tours for the biggest superstars in the business, including The Rolling Stones, Barbra Streisand, Madonna, U2 and Coldplay. Globally, we own, operate, have booking rights for and/or have an equity interest in more than 160 venues, including House of Blues® music venues and prestigious locations such as The Fillmore in San Francisco, Nikon at Jones Beach in New York and London’s Wembley Arena. Our websites collectively are the second most popular entertainment/event websites in the United States, according to Nielsen//NetRatings. In addition, we also produce, promote or host theatrical, specialized motor sports and other live entertainment events. In 2006, we connected nearly 60 million fans with their favorite performers at approximately 26,000 events in 18 countries around the world. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol “LYV.” More, from a press release issued by AMA Racing: AMA ANNOUNCES 2007 MOTOCROSS OF NATIONS ‘MONSTER AMA TEAM USA’ PICKERINGTON, Ohio (August 1, 2007) The American Motorcyclist Association (AMA) has announced the members of AMA Team USA. The team will compete at the 2007 Motocross of Nations (MXoN) scheduled for Sept. 22- 23, at Budds Creek Motocross Raceway in Maryland. The riders selected to represent the United States are James Stewart (MX1), Ryan Villopoto (MX2), and Ricky Carmichael (MX3). The team was announced yesterday, along with Monster Energy being named the team sponsor during ceremonies at the 2007 AMA Air Nautiques Amateur Motocross National Championships at Loretta Lynn’s Ranch in Hurricane Mills, Tenn. “AMA Team USA is thrilled that Monster has taken on the role as team sponsor,” said AMA Pro Racing Motocross/Supercross Series Manager Steve Whitelock. “The financial support that Monster Energy is providing to the team will make a significant contribution to this year’s effort.” American riders have won the prestigious event 17 times, more than any other country. Three-rider teams, representing countries from around the globe, compete in the historic event often called the “Olympics of Motorcycling.” Monster AMA Team USA is the reigning champion, having won the event last September in Winchester, England. Stewart, Villopoto and Ivan Tedesco made up last year’s team, Tedesco filling in for the injured Carmichael who was on hand as team captain. From 1981 to 1993, Team USA was undefeated in the Motocross of Nations, winning 13 straight times. Team USA was also victorious in 1996, 2000 and 2005, in addition to last year. This marks Carmichael’s seventh time representing the United States on the MXoN team. Stewart and Villopoto both debuted for the United States last year. This year will be only the second time the Motocross of Nations has been held on U.S. soil. The last time was 1987 at the Unadilla Valley Sports Center in New Berlin, New York. For additional information on the 2007 Motocross of Nations visit www.buddscreek.com/mx-of-nations. About AMA Racing AMA Racing is the competition arm of the American Motorcyclist Association and is the leading sanctioning body for motorcycle sport in the United States. Its professional properties include the Amp’d Mobile AMA Supercross Series, the AMA Toyota Motocross Championship presented by FMF, the AMA Superbike Championship presented by Parts Unlimited, the AMA Ford Quality Checked Flat Track Championship, the AMA Supermoto Championship and the AMA Pro ATV Championship. In amateur and pro-am competition, AMA Racing sanctions over 4000 events in 24 different disciplines and supports over 110 thousand active members. For more information about professional racing, visit www.amaproracing.com. Accredited media outlets can also access an on line Press Room at www.amaproracing.com/pressroom. For amateur racing information visit www.amadirectlink.com/amrace/amasports.asp.
Two Indicators That Energy Drinks May Be Becoming The New Tobacco In Terms Of Motorsports Sponsorship
Two Indicators That Energy Drinks May Be Becoming The New Tobacco In Terms Of Motorsports Sponsorship
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