Yamaha Factory MotoGP Team Adds Sponsor For Selected Rounds

Yamaha Factory MotoGP Team Adds Sponsor For Selected Rounds

© 2013, Roadracing World Publishing, Inc.

Yamaha Factory Racing Welcomes Racing Boy as Official Sponsor Gerno di Lesmo (Italy), 12th August 2013 Yamaha Factory Racing is delighted to welcome Racing Boy as an Official Sponsor to the Team from the beginning of August, running for the remainder of the 2013 season. The partnership sees Racing Boy have Official Sponsorship rights for the Asian territory and also for Greece. The benefits for the sponsorship agreement will include visibility of the “Racing Boy” logo on both Jorge Lorenzo and Valentino Rossi’s YZRM1s for the three consecutive Grand Prix weekends in Malaysia, Australia and Japan, as well as visibility in all other key areas team assets and communication platforms plus the sporting image rights throughout the remainder of 2013. Yamaha Factory Racing Lin Jarvis Yamaha Motor Racing, Managing Director “The Asian territory is hugely important for Yamaha so it is with great delight that we welcome this agreement with a top quality partner from this region. Like Yamaha, Racing Boy is a manufacturer who places a great emphasis on technology and design and is already a partner with Yamaha for racing activities in Malaysia as well as other territories. We look forward to a successful adventure together in the second half of the 2013 MotoGP season and especially for the three important fly-away races as this season’s championship challenge reaches its critical phase.” Yamaha Factory Racing Bruce Lee Meng Kah Auto Parts Trading Sdn Bhd (MKA), CEO “The opportunity to be an Official Sponsor for the Yamaha Factory Racing MotoGP Team is indeed MKA’s pride. This sponsorship is in line with our direction to expand and strengthen the Racing Boy as a leading brand internationally. We are confident that Yamaha Factory Racing will provide an effective platform for our branding purposes. We wish Yamaha MotoGP to continue achieving excellent results. Let us create more glorious successful stories together!”

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