ZERO MOTORCYCLES LAUNCHES NATIONWIDE “WIN A ZERO” CONSUMER CONTEST – PARTICIPATING DEALERSHIPS TO DRIVE PROGRAM — In Addition, Zero Brings Back Popular “First 25,000 Miles of Electricity on Us” for New Buyers — SANTA CRUZ, Calif., (Aug. 30, 2012) Zero Motorcycles, the global leader in the electric motorcycle industry, is excited to announce the launch of its largest promotion to date, the Zero Motorcycles Factory Authorized Demo Sale and Sweepstakes. The contest is supported by Zero’s quickly growing national dealership network, with dozens of dealerships located across the country taking part in the program. Starting Aug. 31, 2012 and running through Oct. 31, 2012, interested consumers and fans of the Zero brand can visit their local dealer to test ride the current 2012 model lineup, learn more about the sweepstakes and enter to win a 2011 Zero XU, 2011 Zero MX or 2011 Zero X. One winner will be selected by each participating dealer. Zero is also resuming its “First 25,000 Miles of Electricity on Us” promotion, highlighting the incredible efficiency and low cost of a Zero motorcycle ownership. Zero will pay for the first 25,000* miles of electricity when riders purchase a new 2012 Zero by Oct. 31, 2012. “This consumer contest is a great opportunity for fans of the Zero brand. Each of our participating dealers will be awarding one Zero motorcycle to a lucky rider in their local market. Kicking off this Labor Day weekend, we encourage all electric motorcycle enthusiasts to visit their local Zero dealership to check out and test ride our incredible 2012 model line and enter to win their very own Zero,” said John Lloyd, vice president of global sales, Zero Motorcycles. “In addition, we’re bringing back our ‘First 25,000 Miles on Us’ promotion to remind consumers how inexpensive the cost of ownership of a Zero Motorcycle truly is, and we’re willing to cover this cost to show them.” Great financing options are also available and running congruent with the current promotions, including a “Zero Down, Zero Interest” option for 12 months and also a “Zero Down” with 4.99 percent option for 48 months. For the Zero Motorcycles Factory Authorized Demo Sale and Sweepstakes, each participating dealership will announce their own local winner after the close of the sweepstakes on October 31, 2012. No purchase or test ride necessary to win. Visit www.zeromotorcycles.com/locator to find your nearest dealer. About Zero Motorcycles Zero Motorcycles is committed to transforming the motorcycling experience by bringing to market highly innovative electric motorcycles that offer exceptional value and performance. Zero is powered by innovation, driven by passion, guided by integrity, and measured by results. Through extensive research, insight and experience, Zero combines the art and science of motorcycle development to create and manufacture products that excite consumers and inspire brand loyalty. Zero is determined to be the preeminent global electric motorcycle company. Follow Zero Motorcycles on Twitter @ZeroMC, become a fan of Zero Motorcycles on Facebook and check out what Zero is doing on YouTube at www.youtube.com/zeromotorcycles. FOR MEDIA: For more information, contact (951) 719-1040 or [email protected]. For press information, videos and photos go to ~http://www.zeromotorcycles.com/press~. For more information on Zero Motorcycles or to learn more about its complete motorcycle line including the Zero S, Zero DS, Zero XU, Zero MX and Zero X motorcycles, visit: ~http://www.zeromotorcycles.com~. Disclaimer: *25,000 miles based on the 2012 ZF9 Zero Motorcycle S model at $.10 USD per kWh for $.90 per complete charge cycle and 222 charges with 114 miles range per complete charge cycle for a total of $199.80. A $200 (USD) Visa gift card will be sent 4-6 weeks after Zero Motorcycles receives the vehicle warranty registration card showing date of sale between Aug. 31, 2012 and Oct. 31, 2012. Offer available only through participating United States dealerships. Cannot be used towards the purchase of the motorcycle, taxes or destination fees. Cannot be combined with any other promotional offer with exception of Zero Motorcycles retail finance program offered through Freedom Road Financial. Program expires Oct. 31, 2012.